# 37Studio

> New (first release Oct 2026, small team): free, open-source, self-hosted social media desk. Point it at your website and it builds a brand library, uses Claude to make short on-brand videos or cut long recordings into reels, posts to up to nine platforms with per-platform captions, and drafts replies to Facebook, Instagram and WhatsApp messages for you to approve. Caveats: needs Docker and a Claude plan or Anthropic API key, each social platform needs your own developer app, and YouTube and TikTok posts stay private until those platforms review your app. DIY if you're handy.

- **Category:** AI Marketing Team
- **Official site:** https://studio.shaitrish.com
- **Pricing (summary; confirm on vendor site):** $0 to use (MIT); you pay AI providers directly (Claude required; Gemini, fal.ai, ElevenLabs optional)
- **Pricing source:** https://github.com/Shaitrish/37studio
- **Free / DIY path:** Self-host the MIT-licensed app in one Docker container on your own computer or a VPS
- **Link last checked:** 2026-10-29
- **HTML page:** https://contractoraishop.com/tools/37studio

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